The Juice Truck, which hit Vancouver's streets in July 2011, is the city's only mobile fresh cold-pressed juice vendor.
Glasfurd & Walker created a bold and vibrant brand and street presence for the venture, using bold, oversized typography combined with a palette of deliciously vibrant colours.
In addition to the truck itself, other collateral created includes an installed menu, buttons, aprons, stickers, signage and website.
Services: Concept, identity, print, vehicle graphics, packaging& website design.
